“It is difficult if not impossible to evaluate design solutions in absence of a clear and concise understanding of the problem.”

Richard Branham has 34 years of professional design experience in developing interfaces between people and technology and 25 years of teaching and research experience. He holds BFA and MFA degrees from The University of Kansas and a MS degree from the Institute of Design, IIT.  Richard is the senior Professor of Industrial Design at the University of Kansas currently working in the areas of cognitive human factors and interaction design strategies, methods and techniques, specializing in wayfinding, navigation and use models.

Branham has published, lectured and worked in the Americas, Europe, Africa and Asia. In the 1960's, Branham founded the Information and Design Systems Division of Unimark International, one of the world's largest design consultancies. In the 1970's, Branham founded Design Planning Group in Chicago. Major clients included Carlton Centre, Johannesburg; Gillette Company, Boston; Marshall Field and Company, Chicago; J. C. Penney Company, New York; Volkswagen InterAmerica, Mexico City and Westinghouse Electric Corporation, Pittsburgh. 

Richard has enjoyed a life-long association with Boy Scouts of America, is an award-winning wine maker and avid genealogist.